Uninstall Tracking

To track app uninstalls, Airbridge sends out silent push notifications devices that have been tracked at least once within the last 6 months. "Uninstall" analytics are shown in "Actuals Report" and "Trend Report". Data can also be downloaded through "Raw Data Export".

Uninstall Tracking Setup

---

• Android Uninstall Tracking Setup Guide
• iOS Uninstall Tracking Setup Guide

Please refer to the above guides for setup and send the following information to your Airbridge CSM (Customer Success Manager).

Android

• FCM Sender ID
• API Key

iOS

• p8 Certificate
• Key
• App ID Prefix
• Bundle

Check Uninstall Analytics

---

Actuals Report, Trend Report

Select "Uninstalls (App)" at "Reports → Actuals/Trend Report → Configuration → Metrics"

Raw Data Export

Select "Uninstall (App)" at "Raw Data → App Raw Data → Export Raw Data → Select Event"

Feature Spec

• Uninstall events are attributed to the most recent install event attribution within the uninstall attribution window (1 month).
• Silent push notifications are sent everyday between 00:00~01:00 KST (may vary depending on the situation)
• The uninstall is recorded when the silent push notification does not get a response. (uninstall timestamp = push notification timestamp)

Limit

• Since the uninstall is recorded when the silent push notification does not get a response, the actual time of uninstallation may have a difference of up to 24 hours.
• Real-time uninstallation information may not be provided on iOS due to the nature of APNs (Apple Push Notification service). It may take several days for uninstalled to be properly recorded.